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Insights - Curious, Inc.

Straight Talk

from the marketing skeptics

We’re good at marketing, but we’re also the first to point out that marketing isn’t magic. We call bullshit on blustery promises or big ideas packaged as smart strategy. Here are some honest takes on how to get more out of your marketing dollars.

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Why no one is buying your product. (Yet.)

Whenever I hear this question from a client, I know that’s not the actual question.

When is this marketing gonna get me some leads?

Whenever I hear this question from a client, I know that’s not the actual question.

What should I expect for engagement and reach with my marketing?

Recently a potential client said, “Okay, Jason. Let’s say we partner with Curious. How many people will see my marketing?"

How can I reach more people with less budget?

Let’s talk about clicks. How many should you be getting? And how much should you be paying?

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“Our marketing feels so organic that our clients ask to be featured in it.”

Susan Denk

Founder of White Crane Design:Build

30%

Steady increase in website visitors year over year for the past six years (and counting).

300%

We’ve quadrupled the number of relevant, qualified leads they receive.

0%

Zero increase in marketing spend—they currently spend less than when they hired us.

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